Funny story...when Kim Perkins and I were developing the '6Ps' we almost went with the '4Ds' -- and I can't remember what those D-words were at all now. Ultimately, we ended up with Ps because we couldn't think of another D-word to capture 'Passion and Purpose' which was an area that we felt was critical to push the field forward. Anyone else remember the D-words? Oh one was Decision-Making (in lieu of Problem-Solving)...yeah, that's all I got! haha
Funny story...when Kim Perkins and I were developing the '6Ps' we almost went with the '4Ds' -- and I can't remember what those D-words were at all now. Ultimately, we ended up with Ps because we couldn't think of another D-word to capture 'Passion and Purpose' which was an area that we felt was critical to push the field forward. Anyone else remember the D-words? Oh one was Decision-Making (in lieu of Problem-Solving)...yeah, that's all I got! haha